{"id":227,"date":"2009-08-30T16:35:00","date_gmt":"2009-08-30T08:35:00","guid":{"rendered":"http:\/\/www.choubb.com\/?p=227"},"modified":"2009-08-31T10:10:32","modified_gmt":"2009-08-31T02:10:32","slug":"cem%ef%bc%9a%e7%94%b5%e8%84%91%e5%92%8c%e4%ba%ba%e8%84%91%e7%9a%84%e5%af%b9%e8%af%9d%ef%bc%8ccrm%e5%b7%b2%e6%ad%bb%e4%b9%8b%e5%85%ad","status":"publish","type":"post","link":"https:\/\/www.choubb.com\/?p=227","title":{"rendered":"CEM\uff1a\u7535\u8111\u548c\u4eba\u8111\u7684\u5bf9\u8bdd\uff0cCRM\u5df2\u6b7b\u4e4b\u4e03"},"content":{"rendered":"

\u9488\u5bf9\u9500\u552e<\/a>\u8fc7\u7a0b\u7684\u7814\u7a76\uff0c\u591a\u5e74\u672a\u6709\u592a\u591a\u7684\u53d8\u5316\uff0c \u7ef4\u57fa\u4e0a\u7684\u89e3\u91ca\u4e5f\u4e2d\u89c4\u4e2d\u8ddd\uff0c\u8ddf\u5927\u591a\u6570\u7684CRM\u5382\u5546\u4e00\u81f4\uff1a<\/p>\n

    \n
  1. Initial Contact\"14sales_process_optimisation\"<\/a> <\/li>\n
  2. Application of Initial Fit Criteria<\/a> <\/li>\n
  3. Sales lead<\/a> <\/li>\n
  4. Need identification<\/a> <\/li>\n
  5. Qualified Prospect<\/a> <\/li>\n
  6. Proposal<\/a> <\/li>\n
  7. Negotiation<\/a> <\/li>\n
  8. Closing<\/a> <\/li>\n
  9. Deal Transaction <\/a><\/li>\n<\/ol>\n

    \u8fdb\u5165\u4e92\u8054\u7f51\u7eaa\u5143\uff0c\u9488\u5bf9\u5e02\u573a\u7684\u65b9\u6cd5\u7814\u7a76\u548c\u521b\u65b0\uff0c\u6b64\u8d77\u5f7c\u4f0f\uff0c\u51fa\u73b0\u4e86\u4f17\u591a\u65b0\u7684\u8425\u9500\u65b9\u6cd5\uff0cSEO,\u75c5\u6bd2\u8425\u9500\uff0c \u793e\u4f1a\u5316\u8425\u9500\u7b49\u7b49\uff0c\u5373\u4fbf\u5982\u6b64\uff0c\u5230\u4eca\u5929\u4e3a\u6b62\uff0c\u4e92\u8054\u7f51\u5e02\u573a\u8425\u9500\u6700\u591a\u4e5f\u5c31\u5904\u4e8e\u5c11\u5e74\u7684\u72b6\u6001\uff0c\u8def\u6f2b\u6f2b\u516e\u3002<\/p>\n

    \u9488\u5bf9\u9500\u552e\u4e0a\u7684\u521b\u65b0\uff0c\u5728\u6211\u770b\u6765\u662f\u96f7\u58f0\u5927\u96e8\u70b9\u5c0f\uff0c\u8fde\u8941\u8913\u671f\u8fd8\u672a\u5ea6\u8fc7\u3002\u7ecf\u5e38\u4e00\u4e0d\u5c0f\u5fc3\uff0c\u5c31\u94bb\u5230\u9694\u58c1\u7684\u5e02\u573a\u8425\u9500\u9886\u57df\u91cc\u4e86\uff0c\u6216\u8005\u662f\u6c34\u6ce5+\u9f20\u6807\u5f0f\u7684\u7ecf\u5178\u9500\u552e\u6a21\u5f0f\u7684\u7f51\u7edc\u7248\u3002<\/p>\n

    \u5230\u4eca\u5929\u4e3a\u6b62\uff0c\u6210\u529f\u7684\u8fdb\u5165\u5343\u5bb6\u4e07\u6237\u7684\u9488\u5bf9\u9500\u552e\u7684\u91cd\u5927\u521b\u65b0\uff0c\u5e94\u8be5\u662f\u72ed\u4e49\u4e0a\u7684\u9500\u552e\u81ea\u52a8\u5316\uff0c\u6216\u8005\u79f0\u4e3aordering process automation, \u6211\u4eec\u53ef\u4ee5\u5f88\u65b9\u4fbf\u7684\u5728\u7f51\u7edc\u4e0a\u4e0b\u5355\uff0c\u8d2d\u4e70\u5404\u79cd\u865a\u62df\u7269\u54c1\u6216\u5b9e\u7269\uff0c7×24, \u4e0d\u53d7\u4efb\u4f55\u81ea\u7136\u548c\u5546\u4e1a\u65f6\u95f4\u7684\u5f71\u54cd\u3002\u8fd9\u4e2a\u6a21\u578b\u53ef\u4ee5\u8bf4\u662f\u501f\u52a9\u4e86\u8857\u5934\u81ea\u52a8\u8d29\u5356\u673a\u7684\u6982\u5ff5\u800c\u63a8\u53ca\u5230\u66f4\u5e7f\u6cdb\u7684\u5546\u54c1\u79cd\u7c7b\u548c\u66f4\u5e7f\u6cdb\u7684\u6d88\u8d39\u7fa4\u4f53—\u53ef\u4ee5\u8bf4\u51e0\u4e4e\u5168\u90e8\u7684\u6d88\u8d39\u7fa4\u4f53\u3002<\/p>\n

     <\/p>\n

    \"b712aefbaf\"<\/a> <\/p>\n

    \u81ea\u52a8\u8d29\u5356\u673a<\/a>\u662f\u9500\u552e\u5386\u53f2\u4e0a\u6700\u4f1f\u5927\u7684\u53d1\u660e\u4e4b\u4e00\uff0c \u6700\u65e9\u662f\u81ea\u52a8\u8d29\u5356\u673a\u636e\u8bf4\u662f\u516c\u5143\u4e00\u4e16\u7eaa\u7684\u4e00\u4e2a\u53eb\u4e9a\u5386\u5c71\u5927\u7684\u82f1\u96c4<\/a>\u7684\u57c3\u53ca\u6570\u5b66\u5bb6\u7684\u53d1\u660e\u521b\u9020\uff1a\u6295\u5165\u786c\u5e01\u540e\uff0c\u4f1a\u6d41\u51fa\u4e00\u676f\u5723\u6c34\u3002\u4e9a\u5386\u5c71\u5927\u7684\u82f1\u96c4\u4e4b\u540e\uff0c\u5728\u8fd9\u4e2a\u9886\u57df\u662f\u6f2b\u957f\u7684\u9ed1\u6697\uff0c\u4e00\u76f4\u52301880\u5e74\u4ee3\uff0c \u4f26\u6566\u8857\u5934\u624d\u51fa\u73b0\u4e86\u73b0\u4ee3\u7684\u81ea\u52a8\u8d29\u5356\u673a\u3002\u8fd9\u4e5f\u662f\u8001\u864e\u673a\u548c\u5f39\u73e0\u53f0\uff08pinball)\u7684\u5171\u540c\u59cb\u7956\u3002<\/p>\n

    \u81ea\u52a8\u8d29\u5356\u673a\uff0c\u5f00\u521b\u4e86\u5168\u65b0\u7684\u9500\u552e\u9886\u57df\uff0c\u4ee4\u673a\u5668\u53ef\u4ee5\u90e8\u5206\u6216\u5168\u90e8\u7684\u4ee3\u66ff\u4eba\u7c7b\u4ece\u4e8b\u9500\u552e\uff0c\u5c31\u5982\u84b8\u6c7d\u673a\u66ff\u4ee3\u4e86\u4eba\u529b\u548c\u755c\u529b\u4e00\u6837\u3002\u77ed\u671f\u4f1a\u9020\u6210\u5927\u4f17\u7684\u804c\u4e1a\u6050\u614c\u548c\u538b\u529b\uff0c \u4ece\u957f\u671f\u800c\u8a00\uff0c\u4f1a\u628a\u4eba\u7c7b\u4ece\u4f4e\u7ea7\u7684\u52b3\u52a8\u5f62\u5f0f\u89e3\u653e\u51fa\u6765\uff0c\u4fc3\u8fdb\u4eba\u7c7b\u62e5\u6709\u66f4\u591a\u7684\u95f2\u6687\u548c\u66f4\u9ad8\u7ea7\u7684\u52b3\u52a8\u5f62\u5f0f\u3002\u5f88\u4e0d\u5e78\uff0c\u81ea\u52a8\u8d29\u5356\u673a\u5dee\u4e0d\u591a\u8ddf\u8036\u7a23\u540c\u65f6\u95f4\u964d\u4e34\uff0c\u4f3c\u4e4e\u5e76\u6ca1\u6709\u627f\u62c5\u8d77\u4e0a\u8ff0\u7684\u5b8f\u5927\u5fd7\u5411\u3002\u8fd9\u4e2a\u95ee\u9898\u4e5f\u7ea0\u7f20\u4e86\u6211\u4e00\u4e9b\u65f6\u95f4\uff0c\u5728\u201cCRM\u5df2\u6b7b\u201d\u7cfb\u5217\u7684\u5199\u4f5c\u4e2d\u51b2\u51fb\u66f4\u4e3a\u5f3a\u70c8\u3002\u4ece\u4eca\u5929\u5f00\u59cb\uff0c\u6211\u5e0c\u671b\u80fd\u548c\u5927\u5bb6\u4e00\u8d77\u8ba8\u8bba\uff0c\u63a2\u7d22\u9500\u552e\u4ee5\u53ca\u4e92\u8054\u7f51\u9500\u552e\u7684\u5947\u5999\u6240\u5728\u3002<\/p>\n

     <\/p>\n

    \u4e0b\u9762\u662f\u6211\u753b\u7684\u9500\u552e\u6d41\u7a0b\u56fe\u3002\u4e0a\u65b9\u662f\u5ba2\u6237\u6d41\u7a0b\uff0c\u4ece\u5174\u8da3\u7684\u4ea7\u751f\uff0c\u5230\u5546\u54c1\u641c\u5bfb\u7814\u7a76\u5bf9\u6bd4\uff0c\u518d\u5230\u8d2d\u4e70\u51b3\u5b9a\uff0c\u4e0b\u5355\u3002\u4e0b\u65b9\u5bf9\u5e94\u4e8e\u5546\u6237\uff0c\u4ece\u5e02\u573a\u8425\u9500\uff0c\u5230\u9500\u552e\u8fc7\u7a0b\uff0c\u518d\u5230\u8ba2\u5355\u8fc7\u7a0b\u3002\u4e0a\u4e0b\u4e24\u4e2a\u6d41\u7a0b\u4e92\u76f8\u547c\u5e94\uff0c\u5f7c\u6b64\u4e92\u52a8\uff0c\u7ec4\u6210\u4e00\u4e2a\u5e02\u573a\u7684\u57fa\u672c\u751f\u6001\u5355\u5143\u3002<\/p>\n

    \"sales<\/a> <\/p>\n

     <\/p>\n

    \u81ea\u52a8\u8d29\u5356\u673a\u66f4\u591a\u7684\u662f\u5c06order process\u81ea\u52a8\u5316\uff0c \u5e76\u672a\u80fd\u5c06Sales Process\u7684\u6d3b\u5168\u76d8\u63a5\u624b\u3002sales process\u672c\u8eab\u662f\u4e2a\u975e\u5e38\u7075\u6d3b\u5584\u53d8\u7684\u5c0f\u5faa\u73af\uff0c\u6d41\u7a0b\u968f\u65f6\u4f1a\u8df3\u8dc3\u7684\u524d\u8fdb\uff0c\u4e5f\u53ef\u80fd\u540e\u9000\uff0c\u751a\u81f3\u662f\u8df3\u51fa\u5708\u5185\uff0cclient\u548cvendor\u4e92\u76f8\u8bf4\u62dc\u62dc\u3002\u8fd9\u662f\u4eba\u9645\u4e92\u52a8\u7684\u9ad8\u5ea6\u60c5\u7eea\u5316\u548c\u4e16\u754c\u7684\u590d\u6742\u6027\u5171\u540c\u51b3\u5b9a\u7684\u3002\u5728\u81ea\u52a8\u8d29\u5356\u673a\u7684\u7406\u8bba\u4e2d\uff0c\u76f4\u63a5\u6d88\u51cf\u5f31\u5316\u4e86sales process\u7684\u8fc7\u7a0b\uff0c\u6216\u8005\u8bf4\u91c7\u53d6\u4e86\u9000\u800c\u6c42\u5176\u6b21\u7684\u65b9\u6cd5\u8bba\uff1a \u65e2\u7136\u5f88\u96be\u73a9\uff0c\u5f88\u590d\u6742\uff0c\u5f88\u60c5\u7eea\uff0c\u6211\u5e72\u8106\u5c31\u7b80\u5316\u5b83\uff0c\u751a\u81f3\u62d2\u7edd\u5b83\u3002\u5176\u4e00\u81ea\u52a8\u8d29\u5356\u673a\u6d88\u51cf\u4e86\u4e92\u52a8\uff0c\u5ba2\u6237\u6ca1\u6709\u5e7f\u6cdb\u9009\u62e9\u548c\u54a8\u8be2\u7684\u6743\u5229\uff0c\u53ea\u6709\u88ab\u52a8\u7684\u9009\u62e9\uff1b\u5176\u4e8c\uff0c\u7b80\u5355\u5316\u7684\u5df2\u7ecf\u88ab\u5e7f\u6cdb\u8ba4\u77e5\u7684\u5546\u54c1\uff0c\u514d\u9664\u4e86\u5ba2\u6237\u7684\u5bf9\u4fe1\u4efb\uff0c\u77e5\u60c5\uff0c\u5174\u8da3\u7b49\u591a\u65b9\u9762\u7684\u8d2d\u4e70\u56e0\u7d20\u7684\u63a2\u6c42\uff0c \u53d8\u6210\u4e86\u5f88\u4f4e\u5c42\u6b21\u7684\u9700\u6c42\u7684\u6ee1\u8db3\u3002\u8fd9\u4e5f\u662f\u81ea\u52a8\u8d29\u5356\u673a\u4e0d\u80fd\u5e94\u7528\u5230\u66f4\u5e7f\u6cdb\u7684\u9500\u552e\u73af\u5883\u7684\u6839\u672c\u539f\u56e0\u3002<\/p>\n

    \u5199\u4e86\u70b9\u70b9\uff0c \u6709\u70b9\u7f3a\u611f\u89c9\uff0c\u5148\u542c\u867e\u7c73\u4e86\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

    \u9488\u5bf9\u9500\u552e\u8fc7\u7a0b\u7684\u7814\u7a76\uff0c\u591a\u5e74\u672a\u6709\u592a\u591a\u7684\u53d8\u5316\uff0c \u7ef4\u57fa\u4e0a\u7684\u89e3\u91ca\u4e5f\u4e2d\u89c4\u4e2d\u8ddd\uff0c\u8ddf\u5927\u591a\u6570\u7684CRM\u5382\u5546\u4e00\u81f4\uff1a Initial Contact Application of Initial Fit Criteria Sales lead Need identification Qualified Prospect Proposal Negotiation Closing Deal Transaction \u8fdb\u5165\u4e92\u8054\u7f51\u7eaa\u5143\uff0c\u9488\u5bf9\u5e02\u573a\u7684\u65b9\u6cd5\u7814\u7a76\u548c\u521b\u65b0\uff0c\u6b64\u8d77\u5f7c\u4f0f\uff0c\u51fa\u73b0\u4e86\u4f17\u591a\u65b0\u7684\u8425\u9500\u65b9\u6cd5\uff0cSEO,\u75c5\u6bd2\u8425\u9500\uff0c \u793e\u4f1a\u5316\u8425\u9500\u7b49\u7b49\uff0c\u5373\u4fbf\u5982\u6b64\uff0c\u5230\u4eca\u5929\u4e3a\u6b62\uff0c\u4e92\u8054\u7f51\u5e02\u573a\u8425\u9500\u6700\u591a\u4e5f\u5c31\u5904\u4e8e\u5c11\u5e74\u7684\u72b6\u6001\uff0c\u8def\u6f2b\u6f2b\u516e\u3002 \u9488\u5bf9\u9500\u552e\u4e0a\u7684\u521b\u65b0\uff0c\u5728\u6211\u770b\u6765\u662f\u96f7\u58f0\u5927\u96e8\u70b9\u5c0f\uff0c\u8fde\u8941\u8913\u671f\u8fd8\u672a\u5ea6\u8fc7\u3002\u7ecf\u5e38\u4e00\u4e0d\u5c0f\u5fc3\uff0c\u5c31\u94bb\u5230\u9694\u58c1\u7684\u5e02\u573a\u8425\u9500\u9886\u57df\u91cc\u4e86\uff0c\u6216\u8005\u662f\u6c34\u6ce5+\u9f20\u6807\u5f0f\u7684\u7ecf\u5178\u9500\u552e\u6a21\u5f0f\u7684\u7f51\u7edc\u7248\u3002 \u5230\u4eca\u5929\u4e3a\u6b62\uff0c\u6210\u529f\u7684\u8fdb\u5165\u5343\u5bb6\u4e07\u6237\u7684\u9488\u5bf9\u9500\u552e\u7684\u91cd\u5927\u521b\u65b0\uff0c\u5e94\u8be5\u662f\u72ed\u4e49\u4e0a\u7684\u9500\u552e\u81ea\u52a8\u5316\uff0c\u6216\u8005\u79f0\u4e3aordering process automation, \u6211\u4eec\u53ef\u4ee5\u5f88\u65b9\u4fbf\u7684\u5728\u7f51\u7edc\u4e0a\u4e0b\u5355\uff0c\u8d2d\u4e70\u5404\u79cd\u865a\u62df\u7269\u54c1\u6216\u5b9e\u7269\uff0c7×24, \u4e0d\u53d7\u4efb\u4f55\u81ea\u7136\u548c\u5546\u4e1a\u65f6\u95f4\u7684\u5f71\u54cd\u3002\u8fd9\u4e2a\u6a21\u578b\u53ef\u4ee5\u8bf4\u662f\u501f\u52a9\u4e86\u8857\u5934\u81ea\u52a8\u8d29\u5356\u673a\u7684\u6982\u5ff5\u800c\u63a8\u53ca\u5230\u66f4\u5e7f\u6cdb\u7684\u5546\u54c1\u79cd\u7c7b\u548c\u66f4\u5e7f\u6cdb\u7684\u6d88\u8d39\u7fa4\u4f53—\u53ef\u4ee5\u8bf4\u51e0\u4e4e\u5168\u90e8\u7684\u6d88\u8d39\u7fa4\u4f53\u3002   \u81ea\u52a8\u8d29\u5356\u673a\u662f\u9500\u552e\u5386\u53f2\u4e0a\u6700\u4f1f\u5927\u7684\u53d1\u660e\u4e4b\u4e00\uff0c \u6700\u65e9\u662f\u81ea\u52a8\u8d29\u5356\u673a\u636e\u8bf4\u662f\u516c\u5143\u4e00\u4e16\u7eaa\u7684\u4e00\u4e2a\u53eb\u4e9a\u5386\u5c71\u5927\u7684\u82f1\u96c4\u7684\u57c3\u53ca\u6570\u5b66\u5bb6\u7684\u53d1\u660e\u521b\u9020\uff1a\u6295\u5165\u786c\u5e01\u540e\uff0c\u4f1a\u6d41\u51fa\u4e00\u676f\u5723\u6c34\u3002\u4e9a\u5386\u5c71\u5927\u7684\u82f1\u96c4\u4e4b\u540e\uff0c\u5728\u8fd9\u4e2a\u9886\u57df\u662f\u6f2b\u957f\u7684\u9ed1\u6697\uff0c\u4e00\u76f4\u52301880\u5e74\u4ee3\uff0c \u4f26\u6566\u8857\u5934\u624d\u51fa\u73b0\u4e86\u73b0\u4ee3\u7684\u81ea\u52a8\u8d29\u5356\u673a\u3002\u8fd9\u4e5f\u662f\u8001\u864e\u673a\u548c\u5f39\u73e0\u53f0\uff08pinball)\u7684\u5171\u540c\u59cb\u7956\u3002Read More…<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[201],"tags":[273,40,194,274],"class_list":["post-227","post","type-post","status-publish","format-standard","hentry","category-201","tag-273","tag-40","tag-194","tag-274"],"_links":{"self":[{"href":"https:\/\/www.choubb.com\/index.php?rest_route=\/wp\/v2\/posts\/227","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.choubb.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.choubb.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.choubb.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.choubb.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=227"}],"version-history":[{"count":4,"href":"https:\/\/www.choubb.com\/index.php?rest_route=\/wp\/v2\/posts\/227\/revisions"}],"predecessor-version":[{"id":233,"href":"https:\/\/www.choubb.com\/index.php?rest_route=\/wp\/v2\/posts\/227\/revisions\/233"}],"wp:attachment":[{"href":"https:\/\/www.choubb.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=227"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.choubb.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=227"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.choubb.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=227"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}